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World Heart Day 2018 poster image

Every year, World Heart Day (WHD) takes place on September 29 and is the World Heart Federation’s (WHF) and the world’s biggest platform for raising awareness about cardiovascular disease, including heart disease and stroke.

This year, WHF’s global campaign focuses on looking after our own hearts, and the hearts of our loved ones. The campaign slogan is MY HEART, YOUR HEART.

WHD 2018 is about saying to ourselves, the people we care about and individuals all around the world, “what can I do right now to look after MY HEART… and YOUR HEART?” It also resonates with the professional cardiology and healthcare audiences who dedicate themselves to looking after ALL OUR HEARTS.

Make your heart promise

The main call to action for this year’s campaign is to make a promise. A promise as an individual to get more active, say no to smoking or eat more healthily … as a healthcare professional to save more lives … or as a politician to implement a noncommunicable disease (NCD) action plan. A simple promise… for MY HEART, for YOU HEART, for ALL OUR HEARTS.

Download the Campaign Resources

The WHD 2018 website features all kinds of resources to support individuals and organizations to run World Heart Day events and activities. These are available to view and download instantly on the Resources page.

The WHD 2018 campaign overview PDF provides an at-a-glance guide to the campaign, but if you need any further support please contact

Illuminating the world red

In recent years more and more of the world’s iconic landmarks, monuments and buildings have been lit in red in support of World Heart Day. Help make this element of the campaign an even greater success by arranging for a lighting in your region, and let WHF know at

As the countdown to 29th September continues, more information and resources will be launched on the World Heart Day website, including: the Worldwide Activities Map where you can feature details of your events, essential toolkits featuring tips on how to use the campaign, the campaign video, infographics, factsheets and more.

You will also be able to customize two of the campaign posters online, to either download and print, or share on social media.

Visit to find out more and subscribe for campaign updates.

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